Matt Grimshaw

When we chat about the potential of AI in hospitality, one of the big ideas we dive into is the concept of agentic AI. Essentially, we’re talking about creating little digital helpers—think minions from Despicable Me—that can take on specific tasks, learn from context, and get better over time. Instead of just tossing queries at a model like ChatGPT and hoping for the best, these agents are designed to work within your organization’s unique environment, pulling from your specific data to provi...