Olajide Alabi

Co-creator of SISU, a People Experience Agency, Olajide Alabi is a trailblazer in driving equity, inclusion, and wellbeing across industries. With a career spanning over 20 years, particularly within the dynamic world of hospitality, Olajide’s journey has spanned across sales, marketing, customer service, recruitment, and people leadership offering a deep understanding of the full spectrum of the employee lifecycle.
For 3.5 years, Olajide held a pivotal role at Turtle Bay Restaurants, where his culture-change work had a transformative impact. From shifting brand perception to significantly enhancing the people experience, his initiatives embedded equity, inclusion, and wellbeing into the heart of the business. Today, Olajide continues to consult for Turtle Bay while also supporting other brands to build meaningful, sustainable improvements in their people experience strategies.
His expertise encompasses a comprehensive range of people experience touchpoints—from inclusive recruitment practices and employment law to reward, recognition, and fostering strong workplace cultures. Olajide brings an unwavering focus on creating equitable environments where everyone, irrespective of their background, feels safe, valued, and able to thrive. This work has earned him several prestigious accolades, reflecting his ability to influence, create impact, and drive change.
At the core of Olajide’s passion lies his belief that successful organisations start with investing in people. By reshaping how businesses view leadership and supporting them with education, creative solutions, mentoring, and, above all, empathetic listening, he strives to create future-proofed workplaces that prioritise the wellbeing of their teams.
“Kindness and empathy are where it all begins,” Olajide says. “By strengthening individuals, we can create workplaces that aren’t just enjoyable and safe but places where people and businesses can truly flourish.”